- Duplicate content affects SEO rankings
- Page titles are the most important on-page element after content
- The quality of the images uploaded on the website affects the SEO rankings
- The website domain has no effect on the SEO rankings
Even though many of the procedures and approaches have changed, SEO still matters in 2020. For example, Google’s BERT update in 2019 inspired SEOs to prioritise content optimization based on search intent rather than keywords. Since social media and search engines are likely to converge in the next five years, SEO will not be phased out. Facebook has also taken steps in this direction, with over 1.5 billion searches a day on average.